Flaviar Founder's Picks

Flaviar Founder's Picks is a curated bottle-of-the-month club delivering premium whiskeys personally selected by Flaviar's founders. Each month, receive one hand-picked whiskey bottle valued at $180 or more, offered at better-than-retail pricing. Includes annual Flaviar Black Membership with exclusive perks and flexible payment options.

Flaviar Founder’s Picks launched as the premium tier in Flaviar’s subscription lineup, designed for serious whiskey enthusiasts seeking the finest bottles. The founders personally curate each selection, leveraging their industry relationships to secure allocated and limited-edition whiskeys that represent exceptional value at $180+ retail.

Pricing Plans

Plan	Price	Details	Savings
Pay-as-you-go	$175/delivery	Monthly billing	-
Prepay 3 deliveries	$446 total	$148/delivery	Save $79

All Plans Include:

• Free shipping & handling
• Annual Flaviar Black Membership
• Better-than-retail pricing
• Flexible delivery options

What’s Included

Each Founder’s Picks delivery features:

• One 750ml bottle of premium whiskey
• $180+ retail value guaranteed
• Hand-selected by Flaviar founders
• Detailed tasting notes and background
• Member access to exclusive releases
• Black Membership perks and benefits

Bottle Categories:

• Top-shelf Scotch whiskies
• Premium American bourbons and ryes
• Irish and Japanese whiskies
• Limited-edition releases
• Allocated and hard-to-find bottles
• World whiskeys from emerging regions

How It Works

Flaviar Founder’s Picks combines premium bottle-of-the-month curation with flexible payment options and exclusive membership benefits:

1. Subscribe and Choose Payment Model: Visit Flaviar’s website and select either pay-as-you-go ($175/delivery billed monthly) or prepay for 3 deliveries ($446 total, $148/delivery, save $79). Both options include free shipping, handling, and annual Flaviar Black Membership valued at $40. Payment is charged monthly for pay-as-you-go, or upfront for prepaid plans.

2. Founders Curate Monthly Selection: Each month, Flaviar’s founders personally select one premium whiskey bottle valued at $180 or more based on:

• Quality and craftsmanship - only exceptional whiskeys make the cut
• Market value and allocation status - bottles difficult to find at retail
• Variety across categories - rotating between Scotch, bourbon, Irish, Japanese, rye, and world whiskeys
• Seasonal appropriateness - richer whiskeys in winter, lighter styles in summer
• Member feedback and ratings from previous selections

The founders leverage their deep industry relationships to secure allocated bottles, limited editions, and private barrel selections not readily available to consumers. Unlike self-selection subscriptions, you trust the founders’ expertise and access.

3. Monthly Announcement and Preview: Approximately one week before shipping, Flaviar emails subscribers announcing that month’s Founder’s Pick. The announcement includes:

• Bottle photo and brand information
• Detailed tasting notes (nose, palate, finish)
• Background story about the distillery or expression
• Retail value confirmation ($180+)
• Why the founders chose this particular whiskey

This preview builds anticipation and educates subscribers about what’s arriving. For pay-as-you-go subscribers, this is also your window to skip the month if the selection doesn’t interest you.

4. Billing and Shipping Confirmation: Around the 15th of each month, Flaviar charges your payment method ($175 for pay-as-you-go, or draws from prepaid balance). You’ll receive an email confirmation with tracking information. All shipping and handling fees are included - no surprise charges.

5. Bottle Delivery: Within 5-10 business days of billing, your premium whiskey bottle arrives. Flaviar uses adult-signature-required shipping to ensure compliance with alcohol delivery regulations. Expect:

• Professional packaging protecting the bottle during transit
• Included tasting notes card for reference
• Information about the distillery and production process
• Serving suggestions and food pairing ideas

Delivery timeframes vary by state due to alcohol shipping regulations. Most states receive within one week; some require longer processing.

6. Unbox and Evaluate: When your bottle arrives, examine the selection:

• Verify retail value by checking online whiskey retailers
• Read included tasting notes and distillery background
• Note the proof/ABV, age statement (if applicable), and cask type
• Research the bottle on whiskey review sites like Whisky Advocate or Distiller

This evaluation helps you understand what you’re tasting and appreciate why the founders selected this particular expression.

7. Tasting Experience: Open and taste your Founder’s Pick using proper whiskey tasting methodology:

• Use a proper glass (Glencairn or similar tulip shape)
• Let the whiskey breathe for 5-10 minutes after opening
• Nose the whiskey to identify aromas
• Taste neat first, then add a few drops of water to “open up” flavors
• Note the palate (initial flavors) and finish (lingering aftertaste)

With bottles valued at $180+, these are sipping whiskeys meant to be savored over weeks or months, not consumed quickly. Many subscribers reserve Founder’s Picks for special occasions or weekend relaxation.

8. Leverage Black Membership Benefits: Your included Flaviar Black Membership ($40 annual value) provides ongoing perks:

• Exclusive bottle access to limited releases and private barrel selections
• Members-only pricing on bottles purchased through Flaviar’s shop (typically 10-20% off)
• Priority customer service with dedicated support team
• Early access to new quarterly tasting boxes before general release
• Community forum access to discuss tastings with fellow members
• Invitations to virtual whiskey tastings and distillery events

Black Membership renews annually as long as you maintain an active Founder’s Picks subscription, adding significant ongoing value beyond the monthly bottle.

9. Rate and Provide Feedback: After tasting, log into your Flaviar account and rate the bottle 1-5 stars. Leave detailed feedback about what you liked or didn’t enjoy. While the founders curate all selections, your ratings help them understand member preferences and adjust future picks to match subscriber tastes.

10. Manage Subscription Flexibly: Through your account dashboard:

• Pay-as-you-go subscribers: Skip any month if the announced bottle doesn’t interest you or if you have excess whiskey inventory
• Prepaid subscribers: Manage delivery timing within your 3-bottle commitment
• All subscribers: Update shipping address, payment method, or pause subscription temporarily
• Cancel anytime: Pay-as-you-go offers month-to-month flexibility; prepaid commits to 3 deliveries but allows cancellation after

Most subscribers stay active for 6-12 months, building a curated collection of top-shelf whiskeys at better-than-retail pricing.

Timing: Bottles ship monthly, typically mid-month. Announcements arrive one week before billing, giving you time to skip if desired (pay-as-you-go only).

Who It’s For

Best For:

• Serious Whiskey Collectors: Those building curated collections of allocated and limited-edition bottles not available at local retailers
• Top-Shelf Enthusiasts: Drinkers who regularly purchase $100-300 whiskeys and appreciate getting $180+ bottles for $148-175
• Time-Constrained Professionals: Busy individuals who lack time to hunt for allocated releases but want access to premium bottles
• Trust-Based Curators: Those comfortable with expert selection rather than choosing bottles themselves
• Value-Conscious Connoisseurs: Savvy shoppers recognizing $148-175 for $180+ bottles represents excellent pricing on hard-to-find whiskeys
• Gift Givers: People seeking premium monthly gifts for whiskey-loving partners, parents, or clients
• Exploration-Minded Drinkers: Enthusiasts wanting to taste across all whiskey categories (Scotch, bourbon, Irish, Japanese, rye) rather than focusing on one style
• Black Membership Maximizers: Those who will leverage exclusive bottle access and member pricing to make additional purchases
• Allocated Bottle Seekers: Collectors frustrated by inability to access limited releases through normal retail channels
• Experience-Over-Things Buyers: People valuing monthly whiskey arrival experiences rather than accumulating many lower-quality bottles

Not Ideal For:

• Budget-Conscious Drinkers: At $175/month pay-as-you-go ($2,100/year) or $148/month prepaid ($1,776/year for 12 bottles), this is the highest-priced whiskey subscription available
• Whiskey Beginners: If you’re new to whiskey and still developing your palate, premium $180+ bottles are wasted - start with lower-tier subscriptions or retail exploration
• Control Seekers: Zero customization or selection control - founders choose all bottles based on their expertise, not your preferences
• Category-Specific Collectors: If you only collect bourbon, Champions of Bourbon at $73/month focuses solely on award-winning bourbons at lower cost
• Casual Monthly Drinkers: One top-shelf bottle monthly may be too frequent for casual drinkers who open bottles only occasionally
• Impulse Purchasers: Prepaid option requires $446 upfront commitment; even pay-as-you-go means $175/month commitment
• Those Wanting Tasting Variety: If you prefer trying multiple whiskeys via 45ml tasting samples, quarterly tasting boxes provide more variety for less money
• Retail Availability Prioritizers: Some prefer bottles they can easily replace if they love them - allocated Founder’s Picks may not be available for repurchase
• Non-Whiskey Drinkers: Founder’s Picks is whiskey-only - if you want wine, rum, or other spirits, different subscriptions suit better
• Students or Early Career: Premium pricing targets established professionals with disposable income for luxury spirits

Flaviar Founder’s Picks works exceptionally well for established whiskey enthusiasts who trust expert curation, appreciate allocated bottles, and recognize the value proposition of $180+ whiskeys at $148-175. The included Black Membership adds significant ongoing value for those who make additional purchases. However, the premium pricing makes this suitable only for serious collectors and connoisseurs rather than casual drinkers or beginners exploring whiskey.