Fabletics VIP Membership

Fabletics VIP membership charges $59.95/month (converts to credit for items up to $100) with 20-50% member discounts on activewear, footwear, and accessories. Skip monthly charges unlimited times between 1st-5th of month. Founded 2013 by Kate Hudson. BBB accredited but faces complaints about difficult cancellation.

Fabletics VIP membership has revolutionized activewear pricing since launching in 2013, co-founded by actress Kate Hudson alongside Adam Goldenberg and the Resslers. The company grew rapidly to surpass $500 million in annual revenue by 2020 with over 2 million VIP members, expanding from exclusively women’s activewear to include menswear (with Kevin Hart as investor and brand face in 2020) and operating 100+ brick-and-mortar stores alongside online sales.

The VIP membership model charges $59.95/month (converted to credit redeemable on items up to $100) while providing 20-50% discounts on all activewear, footwear, and accessories. Members can skip charges unlimited times by logging in between the 1st-5th of each month, theoretically providing flexibility to shop only when needed. The business model depends on forgotten skips and difficult cancellations to maintain revenue, as evidenced by the 1-day affiliate cookie and aggressive reminder systems.

Pricing Plans

Fabletics offers two shopping models:

VIP Membership: $59.95/month (can skip unlimited times)

• Charged on the 6th of each month if you don’t skip between 1st-5th
• Monthly charge converts to $59.95 credit toward purchases (redeemable on items up to $100)
• 20-50% discounts on all products
• Free shipping on orders over $49.95
• 24/7 access to Fabletics FIT workout app
• Can cancel anytime (though reviews dispute ease of cancellation)

Non-Member Shopping: No monthly fee

• Pay full retail prices (significantly higher than VIP pricing)
• No monthly credits or discounts
• Standard shipping fees apply
• No access to exclusive drops or Fabletics FIT app

Most customers choose VIP membership for the substantial savings, but must remember monthly skip windows or face automatic charges.

What’s Included

Fabletics VIP membership provides access rather than physical box deliveries:

Activewear Selection: Leggings, sports bras, tops, shorts, joggers, hoodies, jackets, and swimwear for women and men. Products receive consistent praise for quality, fit, and durability through extensive use and washing. Many customers report Fabletics leggings holding up better than premium brands costing 2-3× more.

Footwear & Accessories: Athletic shoes, socks, gym bags, water bottles, and fitness accessories. Shoe sizing runs consistent with standard athletic brands.

Monthly VIP Credit: Your $59.95 charge converts to a credit redeemable on items valued up to $100 retail. Many customers maximize value by purchasing complete outfits (leggings + sports bra + top combinations) or higher-value items like winter jackets and outerwear.

Member Discounts: 20-50% off all products compared to non-member retail pricing. The discount percentage varies by item and promotion, with newer releases typically at 20% off and sale items reaching 50% off.

Fabletics FIT App: 24/7 access to workout classes, training programs, and fitness content. Included free with VIP membership.

Exclusive Access: First access to new product drops, limited-edition collections, and members-only sales events.

Unlike traditional subscription boxes shipping curated items monthly, Fabletics operates as a shop-when-you-want model where you select your own products using monthly credits and member discounts.

How It Works

The Fabletics VIP membership follows this process:

1. Sign Up for VIP Membership: Create account and enter payment information. The $59.95/month membership fee is prominently displayed, though many customers report not fully understanding the skip system during signup.

2. Shop Monthly (Optional): Browse the website and add items to cart. Use your $59.95 monthly credit on items up to $100 value, or combine credits from multiple months for higher-value purchases. Member discounts apply to all items.

3. Skip Window (1st-5th of Month): Between the 1st and 5th, log in and click the skip button to avoid the monthly charge. Set calendar reminders because forgetting results in auto-charge on the 6th. The skip button is only active during this 5-day window, checking on the 6th is too late.

4. Monthly Charge (6th of Month): If you don’t skip, you’re charged $59.95 on the 6th. This converts to a $59.95 credit in your account for future purchases. Credits don’t expire while membership remains active.

5. Manage Membership: Access account settings to update preferences, view credit balance, or attempt to cancel. Multiple reviewers report the website intentionally makes cancellation options hard to find, with many requiring customer service contact and experiencing continued billing after cancellation requests.

6. Returns: Fabletics states returns are accepted within a specified timeframe, but numerous customers report receiving only store credit rather than refunds despite the published policy. This discrepancy creates friction for dissatisfied customers.

The business model’s profitability depends significantly on forgotten skips and difficult cancellations, as reflected in BBB complaints and Trustpilot reviews describing a “subscription trap.” While product quality receives praise (4.0 rating for quality-fit), the membership structure (3.7 customer-experience) creates satisfaction challenges.

Who It’s For

Best For:

• Activewear Enthusiasts: Frequent buyers who will use monthly credits and maximize VIP discounts
• Quality-Focused Shoppers: Those prioritizing well-fitting, durable workout clothing that holds up through extensive use
• Calendar-Disciplined Members: Subscribers who can reliably remember monthly skip windows (1st-5th)
• Outfit Builders: Customers planning to accumulate credits for complete outfit purchases or higher-value items
• Budget-Conscious Fitness Fans: Getting 20-50% off activewear provides significant savings vs retail brands
• Multi-Item Buyers: Those purchasing multiple pieces monthly to maximize credit value

Not Ideal For:

• Forgetful Shoppers: Missing skip window (1st-5th) results in automatic $59.95 charge monthly
• Infrequent Buyers: Casual shoppers not needing new activewear monthly waste membership fees
• Refund Expectations: Return policy offering only store credit frustrates customers wanting money back
• Cancellation Priority: Difficulty canceling despite “cancel anytime” policy creates subscriber trap
• Transparency Seekers: Business model depends on forgotten skips and hidden cancellation options
• Cash-Flow Sensitive: Unexpected charges from missed skips strain budgets

Fabletics works best for disciplined shoppers who will actively use the membership, set skip reminders, and appreciate the quality activewear at discounted prices. The 3.7/5 Trustpilot rating from 146,634 reviews and BBB accreditation alongside numerous complaints reflect the tension between quality products (praised consistently) and problematic subscription practices (criticized widely). If you forget to skip even a few months annually, the accumulated charges may exceed what you’d pay buying non-member items as needed, negating the membership’s value proposition.