Vellabox

Vellabox pioneered the candle subscription box industry in the United States, becoming the first monthly artisan candle subscription service when it launched in 2015. The company has since grown into a large-scale soy candle manufacturer while maintaining its commitment to featuring small-batch makers and 100% natural products.

Company History

Vellabox was founded in 2015 by visionary engineer and entrepreneur Adam Ellis in Los Angeles. Ellis identified a gap in the market for a curated candle subscription that focused on quality, natural ingredients, and supporting independent artisan candle makers across the country. The company emerged into the subscription box industry just as it was beginning to take off and quickly established itself as the leading candle subscription service.

In 2019, the founder moved headquarters to Columbus, Ohio to expand space, invest in facilities, and grow the team. This move allowed Vellabox to acquire a full warehouse space, fulfillment team, and machinery to optimize production and accommodate larger volumes due to rapid growth in subscriber numbers. The company has since shipped over 800,000 candles to subscribers nationwide.

Products & Services

• Lucerna Box: Entry-level subscription featuring a 4oz candle with 25+ hour burn time plus a surprise bonus gift (starting at $12/month)
• Ignis Box: Mid-tier subscription featuring an 8oz candle with 50+ hour burn time plus a surprise bonus gift (starting at $22/month)
• Vivere Box: Premium subscription featuring a 16oz candle with 80+ hour burn time plus a surprise bonus gift (starting at $29/month)
• Corporate Gifting: Custom candle collections for business gifts
• Curated Collections: One-time purchase candle sets and home accessories

What Sets Them Apart

Vellabox distinguishes itself through an unwavering commitment to clean-burning, natural candles. Every candle featured is made with 100% natural wax, phthalate-free fragrance, cotton wicks, and is guaranteed dye-free, paraben-free, and vegan. This focus on ingredient transparency and quality appeals to health-conscious consumers concerned about indoor air quality.

Beyond product quality, Vellabox has evolved from a subscription service into a platform that supports artisan candle makers from across the USA. By featuring different small-batch creators each month, subscribers discover new brands they might never encounter otherwise, while independent makers gain exposure to a national audience.