Gobble

Gobble is a meal kit company designed for busy households that want home-cooked dinners without the time investment traditional cooking requires. Their signature promise is dinner in 15 minutes or less, achieved through extensive pre-prep work done in their kitchen before shipping.

Company History

Founded in 2012 by Ooshma Garg, Gobble launched with a simple insight: most people want to cook at home but lack the time for extensive prep work. Garg, a Stanford graduate and serial entrepreneur, created Gobble to eliminate the most time-consuming aspects of home cooking while preserving the satisfaction of preparing a fresh meal.

The company has raised significant venture capital funding and has grown to serve customers across the contiguous United States. Gobble differentiates itself from competitors like Blue Apron and HelloFresh by focusing specifically on speed rather than culinary education.

Products & Services

• Gobble Classic: 15-minute dinner kits with pre-prepped ingredients for 2 or 4 people
• Lean & Clean: Lower-calorie, nutritionist-designed meals under 600 calories
• Gobble Jr.: Kid-friendly options that appeal to younger palates

What Sets Them Apart

Gobble’s competitive advantage is pre-preparation. While most meal kits require 30-45 minutes of cooking, Gobble’s sous chefs handle chopping, marinating, and sauce-making before ingredients ship. Customers receive vacuum-sealed proteins, pre-cut vegetables, and house-made sauces that only need assembly and cooking.

The company maintains a single-pan philosophy where possible, reducing both cooking complexity and cleanup time. This approach appeals specifically to working professionals and parents who want nutritious dinners without sacrificing their limited evening hours.