Alltrue

Alltrue (formerly Causebox) occupies a unique space in the subscription box market: a quarterly lifestyle box built entirely around sustainability, ethical sourcing, and social impact. Founded in 2015 as Causebox, the company rebranded to Alltrue in 2021 while maintaining its core mission of making conscious consumerism accessible.

Company Mission

Alltrue’s mission is to make it easy to discover and support brands that are making a positive impact on people and the planet. Every product in an Alltrue box comes from companies committed to fair trade practices, eco-friendly materials, recycled packaging, or charitable giving. The company does the vetting so subscribers can shop consciously without endless research.

Products & Services

Alltrue delivers quarterly lifestyle boxes with customization options:

• Quarterly Box: 6-8 full-size products worth $200+ retail value
• Annual Membership: 4 boxes per year with savings and priority access
• Members Market: Exclusive sales on sustainable brands between boxes

Product categories span home goods, beauty and skincare, wellness, accessories, and lifestyle items, all from certified B-Corps, fair trade brands, and eco-conscious companies.

What Sets Them Apart

Alltrue differentiates through its unwavering focus on sustainability and ethical sourcing. While other lifestyle boxes prioritize trendy products regardless of sourcing, every Alltrue item comes with verified credentials, fair trade certification, organic materials, recycled packaging, or charitable partnerships. The detailed product cards explain each brand’s story and impact.

The quarterly cadence also distinguishes Alltrue. Four boxes per year provides enough time to actually use products between deliveries while still delivering discovery and excitement. For those overwhelmed by monthly subscriptions, the quarterly pace prevents product accumulation without sacrificing the subscription box experience.